Business & Tech

Luxury Sportswear Shop Opens in Friendship Heights

One of Chevy Chase's newest businesses brings a sporty edge to Wisconsin Avenue's lineup of elite boutiques.

Chevy Chase's lineup of luxury clothing shops has a new, sporty arrival: DJ Bennett, an appointment-only, high-end sportswear boutique.

Located in the newly renovated Chevy Chase Pavilion, the store, "which opened its doors in September, specializes in luxury athletic wear and equipment ranging from snowboarding goggles with built-in GPS capabilities ($450) to neoprene surf suits ($650)," The Washington Post reported.

Owner Dawn Bennett, a former competitive swimmer, "has assembled a roster of sporting experts and professional athletes to help guide shoppers through the company’s inventory, which includes items from such brands as Ghurka, Louis Vuitton and Beretta," The Post added.

Interested in local real estate?Subscribe to Patch's new newsletter to be the first to know about open houses, new listings and more.

"My whole life I’ve actually been shopping for something like this," Bennett, 50, told The Post. "When I go fly fishing, say, I want to have the best equipment around—the best possible boots, the best possible clothing—but I could never find it all in one place," she added.

Now, one can find all that, and more—shoppers are treated to their favorite craft beer or to sparkling wine when they arrive at the shop at their pre-scheduled appointment times.

Interested in local real estate?Subscribe to Patch's new newsletter to be the first to know about open houses, new listings and more.

"Before you show up, you’ll get a questionnaire that asks your size, your sports, your favorite colors, even your preferred beer," Urban Daddy reported.

Read more about the new business on the websites for DJ BennetThe Post and Urban Daddy.


Get more local news delivered straight to your inbox. Sign up for free Patch newsletters and alerts.

We’ve removed the ability to reply as we work to make improvements. Learn more here